Group Marketing Manager- Product Marketing Communications

Intuit | San Diego, CA

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Posted Date 3/04/2025
Description

As the Group Marketing Manager, Product Marketing Communications (Marcomms), you will define and execute the content strategy that elevates our enterprise narrative, creating high-impact materials that resonate with CFOs, Controllers, Finance Teams, and IT Decision-Makers. You’ll craft vertical-specific messaging, executive decks, roadmap content, sales enablement assets, and thought leadership materials that position Intuit as the go-to partner for growing businesses.

This is a high-visibility, strategic role that will work closely with Marketing, Product, Sales, and Leadership teams to ensure our enterprise messaging is data-driven, customer-centric, and competitive.


Responsibilities
  • Develop and execute the content strategy for Intuit Enterprise Suite and QuickBooks, ensuring messaging aligns with Mid-Market customer needs.
  • Create high-impact sales and marketing assets, including one-pagers, vertical decks, roadmap presentations, and thought leadership content.
  • Own and evolve key narratives that communicate our product value and differentiation to Mid-Market and Enterprise buyers.
  • Craft executive-level content for top-to-top meetings, analyst briefings, and strategic enterprise discussions.
  • Collaborate with internal stakeholders (Product, Sales, Customer Success, and Leadership) to ensure content is aligned with business objectives.
  • Develop industry-specific messaging that resonates with finance and operations teams across multiple verticals.
  • Leverage data and insights to create compelling storytelling that highlights market trends, customer success, and Intuit’s innovation.
  • Support competitive positioning efforts, ensuring our messaging is differentiated in the ERP/financial software space.
  • Scale content across teams, enabling Sales, Marketing, and Leadership with ready-to-use messaging and materials.

Intuit provides a competitive compensation package with a strong pay for performance rewards approach. The expected base pay range for this position is:

Bay Area California 201,000-271,500

Southern California 191,000-258,000

This position will be eligible for a cash bonus, equity rewards and benefits, in accordance with our applicable plans and programs (see more about our compensation and benefits at Intuit®: Careers | Benefits).

Pay offered is based on factors such as job-related knowledge, skills, experience, and work location. To drive ongoing pay equity for employees, Intuit conducts regular comparisons across categories of ethnicity and gender.

  • 8+ years of content marketing, product marketing, or thought leadership experience in B2B SaaS, ERP, or financial technology.
  • Strong storytelling and executive communication skills, with experience crafting narratives for C-suite audiences.
  • Proven ability to create decks, one-pagers, and roadmap materials that drive enterprise engagement.
  • Experience in vertical-specific messaging for Mid-Market and Enterprise buyers.
  • Ability to translate complex financial and operational concepts into clear, compelling content.
  • Excellent collaboration skills, with experience working cross-functionally in Product, Sales, and Marketing teams.
  • Strong data-driven mindset, with the ability to use insights to shape content strategies.
  • Understanding of the Mid-Market ERP and financial software competitive landscape.

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